BA(Hons) in International Business

The BA (Hons) International Business degree develops understanding of how businesses operate across multiple countries and cultures, preparing the students for the challenges of a globalised economy. The programme covers the essential business functions such as marketing, finance, operations, supply chain, and management, all in an international context, plus topics like emerging markets, world economy, international marketing and multinational enterprises.

With commerce increasingly crossing borders, businesses need professionals who understand international markets, cultural nuances, foreign trade regulations, and global strategy. This degree gives insights into these critical areas, making a valuable candidate for employers operating internationally.

Semester 1 - 2

PSG IAS, Coimbatore (Orientation Phase)

Semester 3 - 4

PSG IAS, Coimbatore (Orientation Phase)

Semester 5 - 6

University of Hull, United Kingdom (Core Phase)

Curriculum Highlights

✔ Contemporary Business practices
✔ International Marketing management
✔ Accounts and Finance
✔ Human Resource Management
✔ Business Strategy
✔ Logistics and Supply Chain management
✔ International Finance
✔ Business Research
✔ Business project management
✔ Digital and Social Media Marketing strategy
✔ Leadership and Change management

Download Brochure University of Hull Website

Admission to PSG IAS, India

Completion of 12th grade with at least 80% from any recognized education board (IB, ICSE, ISE, IGCSE, CBSE, or State Boards), or a diploma with an overall score of 80%.

Eligibility to progress from PSG IAS to University of Hull, United Kingdom